Question 1

What is AI visibility, and why does it matter?

Accepted Answer

AI visibility refers to how often and how positively AI assistants mention your brand when users ask buying questions. As tools like ChatGPT and Gemini become a starting point for product research, brands that appear in those answers gain awareness and trust with potential customers — and brands that don't, don't.

Question 2

How long does it take to set up?

Accepted Answer

About five minutes. Add your brand name, website, and category, and AnswerScout generates the buying questions to track — no integrations, no tracking code, and nothing to install.

Question 3

Is there a free trial?

Accepted Answer

Yes. Every plan starts with a 7-day free trial with full Starter-level tracking. No credit card required — you won't be charged unless you choose a plan. When the trial ends, choose a plan to keep your tracking running.

Question 4

What size brand is AnswerScout right for?

Accepted Answer

AnswerScout is designed for small and mid-size brands — startups, independent businesses, in-house marketing teams, and growing companies that want to stay ahead in AI search without the price tag of an enterprise platform.

Question 5

Which AI engines do you track?

Accepted Answer

AnswerScout tracks ChatGPT, Gemini, Claude, Grok, and Perplexity. The engines available to you depend on your plan — higher tiers unlock more engines.

Question 6

Do you use live web search or training data?

Accepted Answer

Live web search. Every question runs with each engine's web search switched on, so the answers reflect what AI is telling buyers about your category today — not stale training data.

Question 7

How often is data updated?

Accepted Answer

Every brand gets one automated run per day. Results are typically ready within a few hours. You'll get an email digest when your run completes.

Question 8

What is the visibility score?

Accepted Answer

A single 0–100 score that combines how often you're mentioned, how positively you're recommended, your average position in the answer, and how consistently you appear across engines. Every score breaks down into those signals, so you always know why a number moved.

Question 9

Will I see how I stack up against competitors?

Accepted Answer

Yes. AnswerScout detects the brands AI recommends alongside or instead of you, tracks them as competitors, and ranks them against you on every run.

Question 10

How is this different from an SEO tool like Semrush?

Accepted Answer

SEO tools measure where you rank in search engines like Google. AnswerScout measures where you appear in AI-generated answers — a fundamentally different channel with different drivers. We track mention rate, sentiment, competitive position, and engine-specific visibility. These signals aren't captured by any SEO tool.

Question 11

What happens when my free trial ends?

Accepted Answer

Your trial runs for 7 days with full Starter-level tracking. When it ends, pick a plan to keep your daily tracking running — nothing is charged automatically, and no credit card is required to start.

Question 12

Can I change or cancel my plan anytime?

Accepted Answer

Yes. You can upgrade, downgrade, or cancel whenever you like from your billing settings, and you keep access through the end of the period you've paid for.

Frequently asked questions

Getting started

Engines & data

Scoring & competitors

Billing & plans

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