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Insights on AI Visibility
Guides, case studies, and tips for getting your brand into the AI answers.
July 1, 2026 · Sidney Keith
What is Answer Engine Optimization (AEO)?
Answer Engine Optimization (AEO) is the practice of getting your brand mentioned and recommended in the answers AI assistants give. Here's what it is, why it's different from SEO, and how to start.
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June 24, 2026 · Sidney Keith
ChatGPT recommends you. Gemini has never heard of you.
When I started in marketing, SEO meant keyword stuffing and Facebook had no ads. The channels changed; the job didn't. Here's why your brand can be recommended by one AI engine and invisible on another, with data from hundreds of millions of citations.
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June 17, 2026 · Sidney Keith
Why I built AnswerScout
AnswerScout is live. It shows you how AI assistants recommend your brand, and what to fix to get recommended more. I built it late at night over several weeks for a few reasons.
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